The city of Poughkeepsie continues to experience small business growth with the opening of Real Divas Boutique’s long-awaited men’s apparel outlet located at 459 Main Street in the city. The location is in close proximity to the parent store (Real Divas Boutique) and is easily accessible from the main thoroughfares meandering around the city’s environs. Owner Katherine Pena has again entered a niche with so much promise since there has been value lacking for males seeking the trendiest casual wear to complement style and wardrobe. The mission and vision of the business is to provide quality affordable male apparel and accessories at a convenient price at a strategic location. With excellent customer service as the catalyst for change, Real Diva Men’s will embrace professionalism as the vehicle to deliver exceptional needs of millennials and trendy mature male seeking quality apparel.
The business is in walking distance to restaurants, government offices, close to the transportation hub, and is surrounded by other small businesses creating a corridor of small and medium sized entities along main street. According to owner Katherine Pena “The growth of the Hudson Valley region in particular the city of Poughkeepsie, have provided a niche for men’s apparel, catering to the stylish customer as well as the simple dresser. It is this void that I am seeking to fill by providing value to clients”. Styles are for the socially conscious individual with formal taste, party apparel as well as those seeking trendy casual wear. This concept will extend to more formal/business attire for professionals.
Her enthusiastic approach to offer solutions for male shoppers have been received well by residents as well as visitors even during the pandemic, and its is a testament to her vivacity and desire to truly make a difference by providing value and solution in apparel for shoppers. Through excellent customer service in addition to discount offerings, Real Divas Men’s have attracted many with its flair for the unusual and passion to please by ensuring each client experience is unique so as to ensure word-of-mouth will keep shoppers interested and in addition to existing customers returning.
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